Executive appointment brings new vision, expertise to SPP

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Cape Town-based Southern Power Products has strengthened its executive team with the appointment of Jacques Brümmer as CEO.

The executive management team of Cape Town-based Southern Power Products (SPP) has been strengthened with the recent appointment of Jacques Brümmer as CEO.

The appointment of Brümmer – a former director of Cummins Southern Africa and a man with more than 20 years’ experience in the African diesel market – is aimed at supporting the existing SPP executive team, led by SPP founder and MD, Noel Holmes, in realising the company’s future growth and expansion plans.

According to Holmes: “Jacques’ appointment brings new vision and expertise to SPP and we look forward to him using his extensive African market insight, passion for business development enabled by development of dynamic teams and strong customer relationships, as well as his strong product knowledge to assist SPP in achieving its growth ambitions.”

SPP, which is intent on becoming the preferred supplier of leading, innovative technologies to the marine industry, plans to grow its business by actively expanding its Volvo Penta offering through focus across the broader commercial marine market, and acquiring additional agencies and new technologies which complement its existing product portfolio.

The company, the official South African importer and distributor of Volvo Penta marine engines, generators, accessories and parts, also represents top brands such as the Westerbeke range of marine generators and accessories, Cruisair marine air conditioning systems, Aquadrive anti-vibration systems and Hidea outboard motors, spare parts and accessories.

Brümmer’s appointment also complements the recent, vertical integration of SPP into the Nautic Africa Group, a move which, according to Holmes, “is a significant value-add for SPP in light of Nautic’s presence and strength across Africa”.

“SPP’s integration into the Nautic Group has given us the injection of transformation we needed to meet the changing needs of the marine industry.

“As SPP, we are now better positioned to serve the African governmental, commercial and recreational marine sectors and to provide sales and service support excellence for existing and any new products and technologies which we introduce into our portfolio,” says Brümmer.

The DOEN Pacific Waterjet product range – which Nautic acquired in 2014 – will be added to the SPP portfolio. Further additions will be unveiled at Cape Town’s annual Boat Show, which takes place from 9-11 October this year.



According to James Fisher, Nautic CEO: “We are delighted to have SPP – which has been active in the South African marine industry since 1985 – become an independent member of the Nautic Group. Our alliance is one which promises to be mutually beneficial to both SPP and Nautic.”