About the publication
defenceWeb was established in September 2008 to provide defence professionals as well as specialists interested in defence matters in Africa a consolidated source for news, information, research and insight. Our focus audience is the key opinion-former and decision-maker in Parliament, the executive, officialdom, the military, industry, academia, the media and the broader public.
The publication was, in part, inspired by the words of an Australian defence minister who some years ago said: “There is no area where public understanding and informed debate is more important. Yet there is not a lot of that debate in the community... There is even less debate on what the public is prepared to pay for defence.” This is certainly also the case in South Africa where less than four cents of every Rand government spent in the 2010/11 financial year went to national defence.
defenceWeb had a Nielsen-audited readership of more than 43 000 in June 2011 with about half of this number in South Africa. defenceWeb also has significant audiences elsewhere in Africa, in Europe and North America. Through “word of mouth” as well as “word of mouse”, it has seen spectacular growth – roughly 1000% from an audited 3305 unique readers in January 2009. Page impressions have grown from 17 000 to more than 110 000 over the same period.
We are part of the ITWeb family.
About our people
A graduate of Rhodes University with a Bachelor of Journalism, Guy Martin has been writing in the field of defence, with a focus on military aviation, since 2004. Guy has been published in over a dozen aviation and defence magazines, such as Air Forces Monthly, International Air Power Review, Combat Aircraft and Military Technology. He also has considerable html experience and has set up several websites.
Kim Helfrich has been actively involved in defence and military reporting for more than 17 years, starting as a specialist defence reporter for the Pretoria News in the mid-1990s. He also covered the defence beat for The Citizen and The New Age prior to joining defenceWeb. His experience and knowledge has seen him address a number of SA National Defence Force training seminars on “The Military and the Media”. He was presented with the Chief of the SA Navy’s Commendation for his reporting on naval affairs. Environmental reporting is his other specialist area and he is a merit award winner in the annual Environmental Reporting Awards sponsored by SABMiller.
Client relations manager
Phillipa Carlin is defenceWeb's client relations manager.
Robert Mace is sales director.
Michelle Pillay is the sales representative
Slindo Mbuyisa joined defenceWeb in July 2010 after obtaining her BA in political science.
Top stories this week
INTS Systems Management helps prepare defence bids
13 May 2013 - A South African company is exploiting a gap in the market by offering to assist companies prepare bids for Armscor and other defence and government organisations.
Cybicom Atlas Defence, Rhino Marine team up
29 April 2013 - Cybicom Atlas Defence and Rhino Marine have taken another step forward in their joint concept for small boat operations aimed at the South African Navy. The latest 9m HDPE demonstrator ...
defenceWeb launches African Militaries profiles
29 April 2013 - defenceWeb is proud to announce the launch of a new portal providing detailed insight into militaries on the African continent. The site's African Militaries section gives a comprehensive picture of ...